I'm Matt Sichterman.
I live in Cincinnati, OH, where I build software and brands.

Ever since I was young, I've woken up excited about two things: sports and technology. The games have been with me for as long as I can remember. They took me across the country, into new cities and big competitions, and connected me with incredible teammates, leaders, and people. Technology found another way in, feeding my hunger to learn and create.

"Pick something hard and be the best at it" is a quote from my dad, who has always encouraged me to work hard and dream big. Early on, that meant disassembling computers, dabbling in every computer app I could get my hands on, and helping out with maintenance projects around the house. I learned new skills with every experience, yet continued to search for opportunities to build things and quench my thirst for creativity.

Sophomore year of high school, I was introduced to engineering in a course full of hands-on projects: a fettuccine bridge, an eight-foot-tall wooden trebuchet, and a first pass at coding with Matlab. I showed up ready, and got countless chances to problem solve and learn from the greatest teacher I have ever had. This sparked my interest in coding. A Python course and many YouTube videos later I knew software engineering was for me.

My college search was unusual. I was highly recruited to play football by schools around the country. I was intrigued by prestigious institutions like Duke, Northwestern, and Harvard, but knew balance in football and engineering was important to me. After countless visits and conversations, I decided on one of the most storied programs in college football. With a proven track record of student-athlete excellence and a city with a fast-emerging tech scene, I knew Nebraska was the school for me. 🌽

I played 5 seasons for the Cornhuskers on the offensive line, and started every game at right guard during my last season in 2021. I had an incredible experience playing in front of the greatest fans in college football. Even more incredible was my academic experience at Nebraska. I earned a bachelor's degree in Software Engineering and a master's degree in Engineering Management, while also balancing football and part-time dev jobs. The support I had to pursue both was incredible, and I am eternally grateful for the opportunities that I had.

Today I'm a Senior Software Engineer on Yext's Paid Media team. I was CTO of Flamel.ai (acquired by Yext in November 2026). I'm also co-founder of Jurgy, Beef Jerky for Champions, a brand I started with my college teammate and Baltimore Ravens center Cam Jurgens. In my free time, I enjoy working out, traveling, and finding new rabbit holes to continue my lifelong quest of learning and creating.